How to properly embed corporate advertisements in marketing soft articles?

Nowadays, more and more companies are aware of the importance of the marketing effect brought by press release marketing to the company, so more and more companies have started to do press release marketing. And this soft text marketing, its main marketing method is softly implanted advertisers, marketing that makes users less likely to be disgusted. Therefore, the means of its advertisement placement is very important.

The essence of advertisment marketing is to display the advertising information of the company to users and attract users' attention. Based on my years of experience in serving small and medium-sized enterprises in online marketing services, I will tell you three tips for ingeniously embedding advertisements in advertisments!

　Tip 1: Place ads in article images

We can place advertising content in images. For example, adding the brand name and logo to the image can help the user's memory. In addition to adding brand names and logos, it is also a good choice for us to implant contact information and other content.

　Tip 2: Place ads in the plot of the article

There are various ways to implant ad content in advertisment. In addition to implanting ads in pictures, we can also implant ads in the plot of the article. Most of the soft articles have article plots like ordinary articles, explaining the process of introducing the development and results of things, then we can implant advertising information in the article plots. For example, the related content of hotels and travel agencies should be embedded in tourism articles, the related content of wedding companies should be embedded in emotional articles, and some early education products and parenting education related content should be embedded in early childhood education articles. Wait.

Tip 3: Place ads at the end of the article

The two ad placement methods shared above are a little blunt, so how can we place advertisements in the article without being blunt? We can add our advertising information at the end of the article, which will not affect the viewability of the article, but also make the advertising content more noticeable. What you need to pay attention to when placing advertisements at the end of the article is the word "refinement", which can summarize the advertisement information in one sentence.

If you want to know more about soft marketing dry goods, please pay attention to the official website and welcome your consultation. The platform is a news release platform. It has been deeply cultivated in the soft article promotion industry for 10 years. With 50,000+ network first-hand media resources, from soft article writing, press releases to news promotion, brand information can appear on comprehensive first-class portal websites, industry portal websites and various groups are highly concerned, Publish articles on a media platform with obvious promotion effects to complete the final news marketing, with high authority and credibility