How to be an excellent self-media person?

Whether the self-media operation is good or not depends on what method you use, articles or videos? What tools do you use, good tools can make you do more with less! As long as self-media people master the correct operation method, then there is basically no big problem in operation~

What do you need to know about the operation of self-media? come and see

1. Do a good job in the positioning of self-media accounts

Before starting the self-media operation, first arrange the positioning of the account you want to make. A good positioning, like the color of the food and the style of the clothes, should be attractive enough. So what does positioning include? Title, content quality, and label accuracy. With these, coupled with later promotion, your article will become popular. So, go and see what exactly is missing in your content that is causing his low visibility and low reading.

2. Know the rules of the self-media platform

Different platforms have different rules , so don’t put your experience operating on other platforms on other platforms , or learn more to be more familiar with the operation of the platform . In particular, do not violate the rules of the platform, otherwise the credit score will be reduced, and the serious ones will be banned. Your credit score will affect the appearance of your recommendations posted on the platform. In addition, you can pay more attention to the dynamics of the platform to see the new functions , new operations and so on of the platform.

3. Production of learning content

Whether it's graphics or short videos, we must operate according to the requirements on the self-media platform. In addition, for our graphics and videos, the main image and title must be attractive, so as to increase our The content click rate; for short videos , pay attention to the coherence of the picture, the processing of the sound, do not have promotion and so on . Some people say that the more detailed the video, the better . This statement is wrong. We must control the length of the video and focus on the golden 40 seconds of short video .

4. Understand how the platform makes money

Whether you want traffic or a self-media person who wants to promote, different platforms have different income standards, and some platforms have specific marketing accounts that require registration. In addition, there will be other ways to gain benefits hidden on the platform , so it is necessary to learn more about the platform where it is released , and the more you know , the better you will be.

I hope that people who read this article will become excellent self-media people! ! !